(Part 1/2) My name is Oladoyin Taiwo. I run a Business/Brand Consultancy called “Profit With Doyin”, where I focus on helping female owned SMEs create business and branding solutions.  

Growing up, I was a practicing Muslim until I got introduced to Christ on the 13th of Feb 2004 by Bishop Oyedepo, during the spiritual week of emphasis in Covenant University. Afterwards, I became more conscious about my life. I became a purpose driven woman. I had always known what I wanted to do throughout college (so I thought). 

While others were still thinking of what they wanted to do after NYSC, I had mine mapped out. I was going to go get a Master’s abroad (UK to be precise), earn some money and then return to Nigeria. But sometimes God stops us in our tracks to let us know that he is God and is in charge of our destinies. So my desires didn't come to pass until 4 years later after I resigned from my job at HITV Limited as a Brand/Marketing employee in 2010.

In 2011, I finally moved to Chicago for my Masters and a few months later, I started to volunteer at a religious organization, where I was favoured to get a full scholarship for my MBA. Prior to working there, during my personal prayer time, I heard an instruction in my spirit to go and offer my services to the church. But my human mind discarded the thought. Around the same time, my soon-to-be boss called me and invited me to join the team and that just confirmed what I had perceived in my spirit earlier. 

Fast forward months later, I realized I was always broke because as an international student I wasn't allowed to work a paid job. So here I was volunteering from Monday to Sunday (I was also heading the children's ministry amongst other things.) I didn't have time for myself or for anything else. It was a very trying time for me and I felt like I had lost myself in the process of “serving”. (I was literally burnt out.) 

(Part 2/2) In 2014 after graduation, I read a book by Sam Ore called Purpose Redefined, and it helped me to set my priorities right. I learnt that I could serve and be joyful and make money too *smiles*. The summary of the book for me was that I didn't have to be inside the four walls of a church to fulfill purpose. I was led to read the book while trying to recover from a brief but painful breakup (because according to "us", we thought “God said”). I was heartbroken and broke, so I had to pick up what was left of my life and forge ahead. 

Armed with my knowledge from business school, and my experience as a brand strategist, I started mapping out my next move. I hired my first coach to help me on my journey. Prior to all of this, I started a make-up business in 2010 and it became my side hustle when I was in the "abroad". But I left it and the other things I had my hands in by 2015 to pursue helping others gain clarity and profit from their gifts and callings. 

I started an Instagram page called, “Designed to Inspire” and I was getting good feedback. People were reaching out to me for advice, and I was helping them work through their "confusion" since I could relate. But subsequently, I realized my approach wasn't going to be sustainable so I converted the entire process to a business. 

After I relocated to Nigeria in 2015, I looked for a job for a while but later, I decided to focus on my business. During my research, I discovered my current business coach, Sharon of Womenur (IG) and I sent her a direct message (DM) to find out what it would take to have her as a coach. Her response was favourable. We started working together. She worked me through the process of re-branding my business from “Designed to Inspire” to “Profit With Doyin”. We also worked on my business plan and structure and in March 2016, I started a limited liability company. So far, “Profit With Doyin” is doing well and we have been able to help a few upcoming brands who are also doing well.